Tackle Consumer’s Senses with a Great Sign

When you think of your favorite grocery store or restaurant, there is no doubt you can see an image of their sign in your mind. In fact, that sign may have even become a visual representation of that business. If you were to see that sign elsewhere throughout your city, it would definitely perk your interest.

Now you can use imagery to move into people’s minds, too. A great sign is a sure way to create a lasting image for your business that not only portrays what you do, but also how you do it.

First, create a strong unique logo that stands out from the signs on your street. Next, be sure to use vibrant colors. If all the signs on your street are blue and white, why don’t you consider orange or yellow? The biggest tip is to keep it simple. People don’t have time to process signs that are too busy. Keep the text minimal and the shapes simple for easy comprehension.

Get your company into the minds of consumers with effective imagery. Let Lytle Signs help you today!