Is it time to revamp your sign?
June 2nd, 2011
Your corporate signage is one of the most important pieces of marketing materials that your business has. It not only is the first thing that customers see when they find your business, but is the lasting image that customers will keep with them. Your signage is the face of your business; it is the way that the world is introduced to your business.
You have to take a step back and look at your current signage. Here are a few different things to analyze when determining if your signage is effective:
• Does it portray the message that you are aiming for?
• Does it accurately represent your brand?
• Is it visible?
• Does it catch attention?
• Does it convey the information that you want it to?
If there is any question, your sign may benefit from a makeover. There are so many reasons why signs don’t work as intended. The color scheme may be off, or there is too much/too little information available on it. It could be that your potential customers don’t know the services you offer, or are confused by your sign. Don’t let any of these pitfalls hurt your business.
Contact us today to find out how you can revamp your corporate signage!
