Create a Great First Impression with Your Sign

Your sign is like your handshake. It will make an impression on your prospects or current clients, so you need to make sure it is just right.

There are a couple of design tips that can help in the design of your sign. You need to make sure it is easy to read, but that it will also stick in the minds of passersby.

• Add a Border: Adding a border helps focus attention on your sign. Readers will actually read a sign with a border 26% faster. In today’s fast-paced marketplace, this can only bring excellent results.
• Use Color Contrast: Use a second color to present special information. This will increase your reader’s retention by 78%. Therefore, you would want to use this tactic for the most important information such as a phone number or a key word.
• Choose Fonts Carefully: Choosing a font can be a very hard task. In one sense you want to stand out, but at the same time you need to maximize the readability. It is probably best to consult a professional when it comes to choosing your font.
• Embrace White Space: Don’t feel pressured to fill every square inch of your sign. In fact, people are more draw to simplified designs. They are considered to be very modern and clean. Plus. They are easier to read and not overwhelming.

Follow these simple steps and you will create a great first impression for your business! For more design tips, contact Lytle Signs.